Powering Team Performance through Internal Communication


During my time as Head of Internal Comms at Mercedes-AMG Petronas Formula One Team, we built our team newsletter on the Poppulo platform. Poppulo enabled us to regularly publish engaging and visually appealing, team-branded email content to our employees. It also provided invaluable data to support strategic internal communication.

So when the kind people at Poppulo invited me to write a blog for their website, I was very pleased to say yes!

In today’s fast-paced and interconnected world, effective internal communication is the bedrock upon which successful teams are built.

In every organisation, the way team members interact with each other has a direct impact on their overall performance. From small startups to multinational corporations, onsite or remote, the ability to foster transparent, open, and efficient communication is fast becoming the key to success.

Over 25 years of Formula One motor racing I’ve seen first-hand how effective communication powers performance in teams, enabling diverse individuals to work together, make informed decisions, and respond effectively to dynamic and rapidly changing race situations. Good communication creates the environment for success in one of the most demanding and competitive sports in the world.

However, effective internal communication is not just critical in the world of high-performance motorsport. It’s a top priority for every forward-thinking organization. So, what can we learn from Formula One?

Check out the article below to find out…


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